Women's History Project
The Women’s History Project began as a grassroots initiative to spotlight underrepresented stories and voices through public programming and digital storytelling. I joined the founding team to lead digital strategy, service design, and brand development, with a focus on accessibility, impact, and long-term sustainability.
Our goal was to reach people who value inclusive histories and want tools to share them. We focused on reaching artists, writers, educators, researchers, and women in positions of influence, including those in government and policy.
My team and I developed the digital framework for the initiative, including branding, user flows, communications, and event tech. This included designing a service ecosystem that connected the website, registration, outreach, and feedback loops. I also implemented a flexible platform for digital event hosting, allowing panels and workshops to be held online without sacrificing interaction or engagement. The identity system was built to scale, from speaker panels to teaching tools.
The first event launched within six months and drew over 200 attendees. The next nearly doubled in size. The Women’s History Project created an ongoing platform for connection and knowledge sharing, all proof that thoughtful design can power social impact.
